The makeup brand Too Faced is offering a Rainbow Strobe Highlighter as part of its 'Life's a Festival Collection,' which offers a series of ethereal unicorn-themed beauty products.
The highlighter is highly pigmented, ensuring that it remains visible on people of all skin tones. It contains five different colors, including a Candy Pink, a Golden Peach, a Sunshine Yellow, an Ice Blue, and an Amethyst Pearl – all of which leave a pigmented, shimmering finish on the skin. Users of the multi-hued highlighter can apply the colors one at a time, or swirl their makeup brushes through the palette for a playful, rainbow finish.
The Rainbow Strobe Highlighter would likely be best suited for the more experiential makeup lover.
Prismatic Rainbow Highlighters
Too Faced's Rainbow Strobe Highlighter Offers a Multicolored Finish
Trend Themes
1. Rainbow Highlighters - Beauty brands could consider developing their own rainbow highlighters that offer a multicolored finish.
2. Multicolored Makeup - Brands can explore the development of other multicolored makeup products that offer pigmented and shimmering finishes.
3. Ethereal Beauty - The popularity of unicorn-themed beauty products may inspire brands to create more ethereal and mystical makeup collections.
Industry Implications
1. Beauty - Beauty companies can explore the development of rainbow highlighters and other multicolored makeup products for the experiential makeup lover.
2. Cosmetics - Cosmetics manufacturers could consider incorporating multiple colors into their highlighters and other makeup products for added diversity.
3. Fashion and Beauty - The unicorn trend's popularity in both fashion and beauty industries is indicative of a consumer desire for fantastical and creative products and experiences.