'The Purpose Hotel' is a new concept from photographer Jeremy Cowart who asked himself: "What if everything in this hotel was connected to a cause or a need?"
As its name suggests, absolutely every aspect of The Purpose Hotel is there for a reason. When a room is booked, a child will be sponsored. The room's Internet fees help to fight human trafficking. Each and every product in the hotel, from soaps and shampoos to furniture and art pieces will be selectively purchased from hotel partners that share a similar mission to do good in the world.
Rather than adopting a one-for-one business model as many companies do, The Purpose Hotel plans to amplify the amount of good it can do in the world with a '1 for 100 Benefit Model.' Currently, a campaign to bring The Purpose Hotel to life is now running on Kickstarter.
Social Good Hotels
Every Facet of 'The Purpose Hotel' Supports Meaningful Causes in the World
Trend Themes
1. Impact Hotels - Hotels that are designed and operated with a strong focus on making a positive impact in various social and environmental causes.
2. Socially Conscious Lodging - Lodging establishments that prioritize supporting meaningful causes and giving back to the community.
3. Purposeful Hospitality - A trend in the hospitality industry where hotels integrate social good into every facet of their operations.
Industry Implications
1. Hospitality - There is an opportunity for hotels to differentiate themselves by adopting a purpose-driven model that aligns with the values of socially conscious travelers.
2. Travel - The travel industry can embrace social good by promoting and supporting social impact hotels, encouraging travelers to make a positive difference during their trips.
3. Nonprofit - Collaboration with social good hotels can provide nonprofits with a unique platform to raise awareness and generate donations for their causes.