Purifying Scrub Masks

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Shiseido Waso Launches the Satocane Pore Purifying Scrub Mask

As part of its new range of beauty products, Shiseido Waso debuts the SATOCANE Pore Purifying Scrub Mask. This mineral-based clay face mask works to gently exfoliate the skin and minimize the visibility of pores and blackheads. Users are left with smooth-looking skin with superb texture.

The SATOCANE Pore Purifying Scrub Mask includes a number of powerful ingredients in addition to the Mineral Clay which absorbs excess sebum. Shiseido Waso includes Satokibi, a Japanese Sugarcane from Miyakojima, which aids in sebum degradation prevention. The brand also included Betaine, a vegetal exfoliant, in its purifying scrub mask to act as a dead skin cell remover. The texture of this non-drying formula is mud-like with soft scrubbing agents.
Trend Themes
1. Mineral-based Face Masks - Opportunity to develop new mineral-based face masks that gently exfoliate the skin and minimize the visibility of pores and blackheads.
2. Vegetal Exfoliants - Opportunity to develop new skin care products with vegetal exfoliants.
3. Sebum Degradation Prevention - Opportunity to develop new skin care products for sebum degradation prevention.
Industry Implications
1. Beauty and Skincare - The Beauty and skincare industry can use the innovative ideas to develop new products.
2. Cosmetics - The cosmetics industry can create mineral-based face masks with potent ingredients such as Satokibi and Betaine.
3. Natural Skincare - The natural skincare industry can use vegetal exfoliants to create new skin care products.

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