General Mills relaunched one of its fan-favorite fall cereal flavors, the 'Pumpkin Spice Cheerios.' These cheerios are an excellent mixture of sweet and savory, as they are made with both an authentic pumpkin puree and a blend of sweet pumpkin pie spices. This makes the cereal appeal to pumpkin lovers and sweet-toothed customers alike.
Aside from the pumpkin-based ingredients, the Pumpkin Spice Cheerios features cinnamon, nutmeg, and cloves, effectively creating an authentic fall-ready flavor palate that is identifiable and enjoyable in each and every bite.
General Mills' Pumpkin Spice Cheerios are available now across North America at an MSRP of $2.99 USD for a 10.8-oz box or $4.50 USD for an 18.5-oz box. The items will be available through the fall season while supplies last.
Pumpkin Puree Cereal Flavors
General Mills Relaunched its Pumpkin Spice Cheerios for Fall 2022
Trend Themes
1. Pumpkin Spice Flavor Trend - An opportunity for food and beverage companies to innovate by releasing new pumpkin spice flavors using authentic pumpkin puree and traditional fall spices.
2. Limited Edition Cereal Trend - A trend for food companies to release limited edition cereal flavors to create excitement and boost sales during limited time periods.
3. Seasonal Product Trend - A trend for companies to release seasonal products that cater to specific holidays or seasons of the year to leverage consumer demand and increase sales.
Industry Implications
1. Food and Beverage Industry - Opportunity for innovation for food and beverage companies, particularly in the cereal category, to release limited edition seasonal flavors to attract customers and boost sales.
2. Retail Industry - Opportunity for retailers to capitalize on the seasonal trend and offer limited edition products such as Pumpkin Spice Cheerios to drive foot traffic and sales in their stores.
3. Marketing and Advertising Industry - Opportunity for marketing and advertising companies to work with food and beverage companies to create and implement seasonal campaigns that attract consumers and generate sales for limited edition products such as Pumpkin Spice Cheerios.