Spill Camouflage

Puke Pet

If you are a messy eater, then you've got to get these Puke Pet pins by designers Miss Geschick & Lady Lapsus.

The Puke Pet disguises the stains that result from your less-than-perfect eating habits. It looks like it's an intentional part of the shirt, making it look like the little cartoon creature is throwing up!

The pins are made from robust plastic in various colours at a size ca. 3,5×1,5cm. They sell for €5.

Implications - This is the kind of novelty product that appeals to me on many levels. If you look through the gallery, you'll see Lola, a committed messy eater, who transforms herself from a nasty slob to a stylish hipster with a smooth shirt transition.
Trend Themes
1. Disguise Fashion - Opportunities for disruptive innovation in the fashion industry by creating clothing items that intentionally camouflage or incorporate stains and spills.
2. Novelty Products - Opportunities for disruptive innovation in the consumer products industry by designing unique and attention-grabbing items that cater to niche markets.
3. Messy-eating Solutions - Opportunities for disruptive innovation in the food and dining industry by developing innovative products or technologies that address the challenges of messy eaters.
Industry Implications
1. Fashion Industry - Opportunities for disruptive innovation in the fashion industry by incorporating unique designs and materials that embrace imperfections.
2. Consumer Products Industry - Opportunities for disruptive innovation in the consumer products industry by creating novel and attention-grabbing products that cater to niche markets.
3. Food and Dining Industry - Opportunities for disruptive innovation in the food and dining industry by developing innovative solutions to address the challenges faced by messy eaters.

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