The "toys to life" craze has been noted as a big push in technological toys, but Microsoft's Project Zanzibar is looking to take it a step further with its prototype playmat. While toys like Amiibos and Skylanders require built-in tech and are often proprietary, the Project Zanzibar playmat can scan everyday items and create a digital version of them. In addition to reading any item, the mat can also detect the placement on the mat, which could prove interesting as a tool for interacting with video games.
The importance of Project Zanzibar stretches beyond its ability as a novelty item, as the system could inherently be used as a form of edutainment. The mat and its digital rendering abilities could see use in modeling and could be integrated with educational platforms regarding architecture, modeling and civic planning. While Project Zanzibar is quite a ways away from being a consumer product, the team at Microsoft will be showing off the tech at the ACM CHI Conference in Montreal.
Interactive Digital Playmats
Microsoft's Project Zanzibar Brings All Objects into a Digital Space
Trend Themes
1. Interactive Playmat - Opportunity for toy companies to incorporate interactive digital features into their products, and for educational companies to utilize the technology for modeling and education purposes.
2. Real World Scanning - Potential for the technology to expand beyond playmats and be incorporated into other devices for real world scanning and digitization.
3. Edutainment - Opportunity for educational companies to create engaging and interactive learning experiences through the integration of Project Zanzibar's technology.
Industry Implications
1. Toys and Games - Toy companies can utilize the technology to create new interactive experiences for their customers, and potentially reinvigorate the 'toys to life' trend.
2. Education and Training - Opportunity for educational companies to integrate the technology into their platforms for modeling and education purposes.
3. Consumer Electronics - Potential for the technology to be incorporated into other devices beyond playmats, such as smartphones or tablets, for real world scanning and digitization.