Ben and Mat Lyon are the creative minds behind 'Lyon and Lyon,' a small company that makes bespoke products for clients -- with some of its latest work including an elegant set of professional cards for a juice bar in London, England, named 'Supernatural.'
Lyon and Lyon crafted the professional cards by dipping high quality duplex paper from G.F. Smith into liquid gold. Once the paper was dipped carefully by hand, Ben and Mat hanged each from a small makeshift clothesline to ensure that the cards dried evenly.
Once dried, the cards have a sleek matte finish and a clean cut line that separates the two colors. Supernatural's business name and contact information was ingrained into the paper beforehand so that the gold seeps into the lines to accent each letter. Photo Credits: designboom, lyonandlyon
Gold-Dipped Business Cards
'Lyon and Lyon' Handcrafted These Luxurious Professional Cards
Trend Themes
1. Luxury Business Cards - There is a growing demand for personalized, luxurious business cards that stand out and make a lasting impression.
2. Handcrafted Paper Products - Handcrafted paper products, such as business cards, are becoming more popular as consumers seek unique, one-of-a-kind items.
3. Dipped Business Cards - The trend of dipping business cards in unique liquids, such as gold, is gaining popularity as a way to add an extra touch of elegance and sophistication.
Industry Implications
1. Graphic Design - Graphic design companies can offer bespoke services to create custom business cards that are innovative and represent their clients' brands uniquely.
2. Luxury Goods - Luxury goods companies can expand their product line to include personalized business cards that match the same standard of quality as their other products.
3. Wedding and Event Planning - Wedding and event planning companies can offer bespoke business card design services that add a special touch to their clients' events, matching the theme and style of the function perfectly.