Pastel Pre-Fall Fashion

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The Tibi Collection is Colorful and Subtly Sporty

Transitioning into a cooler season is made all the easier thanks to the Tibi 2014 pre-fall fashion collection. Full of pretty pastels that blend into a richer palette, the line lets women hold onto a bit of summer. There is also a subtle sporty aesthetic that allows from some creative layering, especially on days that are both warm and cool at the same time.

With a few bold patterns here and there, the Tibi 2014 pre-fall fashion stands out all the more. Although captured against a snowy forest backdrop, the light layers featured in the pre-fall fashion collection suggests hope for a warmer season. Overcoats, dress and big hats steal the show in this studio photoshoot.
Trend Themes
1. Sporty-luxe Fashion - Opportunity for athleisure brands to innovate by incorporating pastel colors and light layers into their collections.
2. Pastel Color Palette - Opportunity for beauty companies to introduce new makeup and nail polish colors that complement the pastel color trend.
3. Layering Pieces - Opportunity for fast fashion brands to provide versatile and trendy layering pieces for consumers to mix and match with their existing wardrobes.
Industry Implications
1. Fashion - Fashion brands can capitalize on the subtle sporty trend and pastel color palette to create transitional pieces between seasons.
2. Beauty - Beauty companies can innovate by introducing new makeup and nail polish colors that complement the pastel color trend seen in fashion.
3. Fast Fashion - Fast fashion brands can provide affordable and trendy layering pieces that enable consumers to personalize their wardrobe and keep up with current fashion trends.

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