Funko, a product brand specializing in pop culture-referencing items, has teamed up with the Mighty Morphin Power Rangers to launch a limited-edition NFT collection called 'The Power Rangers Digital Pop!.'
Set to be released on August 23 via the Droppp NFT platform, the new digital-only collection will consist of animated versions of the most iconic Power Rangers characters. The collection will consist of two tiers of digital "pop!" packs -- a "standard" and premium" pack option -- both of which will consist of 22,500 unique NFTs.
The new 'The Power Rangers Digital Pop!' joins Funko's other recent releases of playful pop culture-focused NFT collection, including those that the company made in collaboration with beloved painter Bob Ross and the sci-fi series Star Trek.
Retro Kid's Series NFTs
Funko Announces the Launch of 'The Power Rangers Digital Pop!' NFT Capsule
Trend Themes
1. NFT Collectibles - There is room for collaboration with other beloved shows and larger franchises to offer unique collectibles to audiences.
2. Animated Nfts - The combination of NFTs and animated pop culture figures can be a product opportunity for increasing fan engagement and sales.
3. Limited-edition Collections - Limited-edition NFT collections can help drive excitement for new product releases and extend the lifespan of existing fan-favorite franchises.
Industry Implications
1. Entertainment - Companies focused on collectibles and memorabilia should consider integrating NFTs and limited-edition collections to increase fan engagement and drive sales.
2. Technology - Technology companies can provide the NFT infrastructure necessary for producing digital collectibles and securing ownership rights.
3. Marketing - Marketing departments can leverage NFTs to create hype for new product or franchise launches and drive engagement with existing audiences.