Postgame Beverages was founded by fitness professionals Kam Khoshneviss, David Magida, and Carmen Sturniolo. The brand recently introduced a unique line of spiked electrolyte canned beverages that cater to health-conscious consumers seeking alternatives to traditional alcoholic drinks. The launch comes amidst a growing demand for low-calorie, low-sugar alcoholic beverages, especially among millennials and fitness enthusiasts.
With a focus on mindful drinking, the brand aims to provide refreshment without compromising health. Postgame Beverages' debut flavors of its spiked electrolyte canned beverages include cucumber mint, grapefruit ginger, mango pineapple, and strawberry basil. Each can contains 4.4% ABV, 100 calories, and one gram of sugar. The addition of electrolytes distinguishes Postgame Beverages' offerings in the guilt-free drinking market.
Consumers interested in a balanced approach to alcohol consumption and wellness may find Postgame Beverages appealing for its innovative blend of flavors and health-conscious formulation.