Poke restaurants are exponentially gaining popularity, especially in the state of California. The tropical dish is characteristic of Hawaiian cuisine and is essentially a bowl of raw fish salad. Recently, an establishment called LA Poke moved to Berlin to introduce the health-focused food to Europe.
Ester Bruzkus Architekten is given the task to create a breezy and colorful interior that will communicate an uplifting aesthetic to visitors. The studio focuses on producing an artistic environment that will resemble "a [relaxed] day at a California pool." In the development of the poke restaurant’s interior, the architects draw inspiration from a painting by pop artist David Hockney. In particular, Ester Bruzkus Architekten takes cues from the laid-back dynamic of ‘A Bigger Splash’—an artwork completed in 1967.
Photo Credits: Jens Bösenberg
Pop Art-Inspired Poke Restaurants
Ester Bruzkus Architekten Draws Inspiration from David Hockney
Trend Themes
1. Pop Art-inspired Interiors - Opportunities for disruptive innovation to create vibrant and visually captivating interior designs that draw inspiration from iconic pop art styles.
2. Global Expansion of Poke Restaurants - Potential for disruptive innovation in the food industry to introduce and popularize poke restaurants in new markets outside of their Hawaiian origins.
3. Health-focused Fast Casual Dining - Opportunities for disruptive innovation in the restaurant industry to cater to the growing demand for healthy food options in a fast and casual dining format.
Industry Implications
1. Hospitality - Disruptive innovation opportunities in the hospitality industry to create unique and visually appealing experiences through pop art-inspired interior designs.
2. Food and Beverage - Disruptive innovation opportunities in the food and beverage industry to expand the popularity and availability of poke restaurants globally, catering to health-conscious consumers.
3. Interior Design - Opportunities for disruptive innovation in the interior design industry to incorporate pop art influences, creating visually stunning and immersive spaces for various businesses.