The Plaza Magazine July 2013 editorial showcases a range of elegantly patterned beachwear perfect for a summer getaway in luxurious and romantic settings. In this case, that setting involves the beaches of Brazil. Full of sandy beaches, picturesque rock faces and exotic greenery, the country provides a great backdrop for the vibrant styles put on display. In a way, model Erica Bertoni is like a bird of paradise.
Shot by photographer Kyrre Wangen, the Plaza Magazine July 2013 editorial was styled by Ellen Mirck. She pulled a mix of chunky accessories, lightweight knitwear and colorful swimsuits from the likes of Missoni, Kate Spade and Mauro Grifoni. The Brazilian beauty's vacation look was perfected with sleeek wavy hair and bold red lips by beauty artist Fernando Haddad.
Patterned Beachwear Editorials
The Plaza Magazine July 2013 Photoshoot Stars Erica Bertoni
Trend Themes
1. Patterned Beachwear - Disruptive innovation opportunity: Explore sustainable and eco-friendly materials for patterned beachwear to meet the growing demand for environmentally-conscious fashion.
2. Luxurious and Romantic Settings - Disruptive innovation opportunity: Develop immersive virtual reality experiences that allow individuals to virtually travel to luxurious and romantic settings, enhancing the vacation planning and destination marketing industries.
3. Vibrant Styles - Disruptive innovation opportunity: Incorporate augmented reality technology into fashion retail to allow customers to virtually try on and customize vibrant styles, revolutionizing the shopping experience.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Apply artificial intelligence and machine learning algorithms to fashion design processes, enabling the creation of unique patterns and designs tailored to individual preferences.
2. Tourism - Disruptive innovation opportunity: Develop personalized travel planning platforms that utilize data analytics and artificial intelligence to curate bespoke vacation experiences based on individual interests and preferences.
3. Beauty - Disruptive innovation opportunity: Integrate virtual makeup try-on technology into beauty apps and websites, allowing customers to digitally experiment with different beauty looks before making a purchase.