The Planet Fitness Commercial ‘Lift Things Up’ is one you will definitely laugh along with. The video features an air-headed bodybuilder who talks like Arnold Schwarzenegger, being shown around the Planet Fitness gym. Whenever he is asked a question, all the muscle-ball can say is, "I lift things up and put them down."
This Planet Fitness Commercial is trying to promote a different kind of gym experience that will appeal to those who enjoy humorous situations. Check out this video for yourselves featured here!
Hilarious Bodybuilder Spoofs
This 'Lift Things Up' Planet Fitness Commercial Will Make You Laugh
Trend Themes
1. Humorous Fitness Commercials - Disruptive innovation opportunity: Creating comedic advertisements to promote fitness centers and appeal to a wider audience.
2. Satirical Bodybuilder Videos - Disruptive innovation opportunity: Producing humorous videos featuring bodybuilders as a way to entertain and engage viewers.
3. Unique Gym Experiences - Disruptive innovation opportunity: Designing unconventional gym facilities that provide a fun and comedic workout environment.
Industry Implications
1. Fitness Centers/gyms - Disruptive innovation opportunity: Incorporating humor and entertainment into gym marketing strategies to attract more customers.
2. Video Production - Disruptive innovation opportunity: Developing humorous video content targeted at fitness enthusiasts for marketing and promotional purposes.
3. Gym Equipment Manufacturing - Disruptive innovation opportunity: Creating specialized exercise equipment designed for comedic workouts and entertainment purposes.