The 'Phytonutrient Infusion Hair Cleanse' and 'Phytonutrient Infusion Hair Conditioner' are the key products in Non Gender Specific's first hair care range. Non Gender Specific, a leading brand in gender-neutral beauty, has enriched these products with botanically rich extracts, making them suitable for all hair types.
The Phytonutrient Infusion Hair Cleanse is a nourishing daily shampoo formulated for all hair and scalp types. Its botanical-rich formula "delivers nutrients deep into the scalp, roots, and strands to strengthen, nourish, protect, and replenish the hair." This shampoo is also safe for color-treated hair.
The Phytonutrient Infusion Hair Conditioner combines a powerful mix of botanical extracts; the conditioner forms a "protective shield, acting as a botanical guardian to fend off environmental damage and pollutants," ensuring your hair remains vibrant and healthy.
Botanical-Rich Hair Products
Non Gender Specific Launches Phytonutrient Infusion Hair Care Line
Trend Themes
1. Gender-neutral Hair Care - Beauty products that cater to all genders challenge traditional market segmentation, broadening consumer appeal.
2. Botanical Extracts in Hair Products - Natural ingredients in hair care products meet growing consumer demand for eco-friendly and health-conscious options.
3. Scalp Health Focus - Products designed to deliver nutrients to the scalp reflect a holistic approach to hair care, emphasizing overall hair and scalp wellness.
Industry Implications
1. Beauty and Personal Care - The introduction of botanical-rich, gender-neutral hair care products represents a shift towards inclusive and natural beauty solutions.
2. Natural and Organic Products - Incorporating botanical extracts into mainstream hair care highlights a significant trend towards natural and organic personal care items.
3. Health and Wellness - Hair care products promoting scalp health and protection against environmental damage align with the burgeoning wellness boom.