If you're looking for a last-minute gift, Byredo's new perfume gift sets are the perfect option.
Following the release of Mumbai Noise – which became an instant hit – Byredo has launched a series of eye-catching perfume gift sets that draw inspiration from traditional South Asian art practices. These sets are comprised of five different wooden boxes, with each one dedicated to a different theme. For instance, the vanity section features lipsticks, eyeshadows, mascara, brushes, and a compact mirror. There's also a dedicated lipstick box that features classic Byredo shades such as 'Dancehall Queen.' On the exterior, each box is decorated with colorful panels of vibrant Madhubani art, which is a painting technique that relies on the use of natural dyes to create powerful folk art.
The Byredo gift sets are currently available from the brand's website.
Wooden Holiday Perfume Boxes
Byredo's New Perfume Gift Sets Draw on the Spirit of Madhubani
Trend Themes
1. Eco-friendly Packaging - Byredo's use of wooden boxes for their perfume gift sets highlights a growing trend towards eco-friendly and sustainable packaging options.
2. Incorporating Traditional Art Practices - Byredo's decision to incorporate traditional South Asian art practices into their perfume gift sets speaks to a larger trend of incorporating cultural practices into modern design.
3. Personalized Beauty Bundles - By offering a variety of themed gift sets, including a vanity section and lipstick box, Byredo taps into the trend of personalized beauty bundles that cater to individual preferences and needs.
Industry Implications
1. Beauty and Personal Care - The beauty industry can incorporate eco-friendly packaging and personalization to offer customizable and sustainable beauty bundles.
2. Handicrafts - Byredo's use of Madhubani art highlights an opportunity for the handicrafts industry to collaborate with modern design brands.
3. Sustainable Packaging - As more companies embrace sustainable packaging options, the sustainable packaging industry can capitalize on this trend by offering innovative and environmentally-friendly packaging solutions.