Parisian art director David Redon reimagined iconic album covers and ads as vintage perfume art. His collection, 'Ads Libitum Perfumes,' includes names such as Pink Floyd, David Bowie, Daft Punk, Jimi Hendrix, Nirvana, Led Zeppelin and Queen, as well as Frank Ocean, Amy Winehouse and Drake.
With his perfume art, David Redon plays with our senses by coupling sonic associations with an expectation of smell, inventing a new way for fans to think of their favorite songs by pairing old and new elements together. 'Back to Black' associates the soul artist with a black and white vintage ad that shows a man and woman dancing in a crowd whereas Drake's 'Hotline Bling' is paired with the image of a girl staring sadly with a phone to her ear.
Musical Vintage Perfume Ads
David Redon's Perfume Art Gives Famous Songs Their Own Scent
Trend Themes
1. Reimagined Album Covers - Artists creating new visual interpretations of iconic album covers.
2. Vintage Perfume Art - Artists reimagining famous songs as vintage perfume advertisements.
3. Multisensory Experiences - Combining music and scent to create new sensory experiences.
Industry Implications
1. Art and Design - Artists and designers creating unique visual concepts.
2. Music - Musicians and music industry professionals exploring new ways to engage fans.
3. Fragrance - Fragrance brands and marketers incorporating music into perfume promotions.