Google rolls out new parental controls for its new Assistant in order to create a more child-centric response during use. It has an update that allows parents to disable some Assistant features as well, creating restrictions on certain services that children are able to use and also establishing some more downtime hours. It can stop kids from making calls or even limit then from watching YouTube kids on the Nest Hub.
The controls are launching in the coming weeks through Google Assistant, Family Links, and Google Home for iOS and Android. it is also available in the Assistant settings through the children's accounts. It is also adding a Kid's Dictionary to help with answering age-centric answers on mobile devices, displays, and speakers.
Parent-Controlled Digital Assistants
Google Updates Assistant with New Parental Controls
Trend Themes
1. Parental Control Digital Tools - There's an opportunity to create a new class of digital tools centered around giving parents more control over technology use by their children.
2. Kid-friendly Smart Home Devices - This trend presents the opportunity for smart home device manufacturers to design and develop devices specifically meant for children's use and interaction.
3. AI-powered Parenting Tools - The use of Artificial intelligence (AI) and Machine Learning (ML) in parenting tools presents an opportunity for businesses to create more intelligent and adaptable solutions to help parents monitor and regulate their children's technology use, promoting a healthier digital lifestyle.
Industry Implications
1. Consumer Electronics - Consumer electronics businesses can explore the development of a new market segment for kid-friendly smart devices that support parental control features.
2. Edtech - Edtech companies can develop new digital learning tools that integrate with Google's Assistant and cater for children and students of various ages.
3. Parenting & Family Services - This presents an opportunity for parenting and family services businesses to develop and offer more innovative solutions to assist parents with managing their children's technology use and promote a balanced digital life.