Aside from the simple genius behind the Paper Chaser, I love it for its name. I like to think of myself as a paper chaser of sorts--a reader so avid that I'm always chasing the next page in my novel. Yet our functions are completely different. While I read for pleasure, the Paper Chaser is hard at work making sure it always keeps my place.
Designed by Hyeon Joo Lee, the Paper Chaser is a bendy contraption that hugs the outer limits of a book while dipping into its core. Each time a page is turned, it essentially flips with it. Pretty nifty, right?
Unfailing Bookmarks
The Paper Chaser by Hyeon Joo Lee Never Fails to Keep Your Place
Trend Themes
1. Bendable Bookmarks - The trend of bendable bookmarks is disrupting the traditional bookmark industry by providing a more versatile and innovative way to mark pages.
2. Interactive Reading Accessories - The trend of interactive reading accessories opens up opportunities for creating products that enhance the reading experience and add value to traditional books.
3. Novelty Bookmarks - The trend of novelty bookmarks is disrupting the bookmark industry by offering unique and fun options for readers to personalize their reading experience.
Industry Implications
1. Book Accessories - The book accessories industry has the opportunity to embrace bendable bookmarks and create innovative products that appeal to avid readers.
2. Reading Gadgets - The reading gadgets industry can capitalize on the trend of interactive reading accessories by developing technologically advanced gadgets that enhance the reading process.
3. Gifts and Stationery - The gifts and stationery industry can tap into the trend of novelty bookmarks to offer unique and creative bookmarks as gift options for book lovers.