The Palter DeLiso Fall/Winter 2014 campaign marks the first of its kind in 45 years. To showcase the debut of the shoe brand's advertisements, the label photographed model Karen Elson who posed for photographer Ellen Von Unwerth.
Given Unwerth's noted talent, she did a remarkable job of making Elson's crimson tresses pop. She did so with the help of New York's JFK airport which was used as a backdrop for these high fashion images.
Elson's fiery hairdo and matching candy apple red nails were featured alongside the current Palter DeLiso line. Present in the collection are floral print pumps, sleek black clutches and patterned footwear, displaying a range of patterns and prints within the accessory set. Given the assortment of dresses and outerwear matched with the heels, the pieces will suit many ensembles.
Ravishing Redhed Photoshoots
The Palter DeLiso Fall/Winter Ellen Von Unwerth Campaign is Crimson
Trend Themes
1. High Fashion Ad Campaigns - The Palter DeLiso Fall/Winter Ellen Von Unwerth Campaign showcases the potential of using renowned photographers and unique backdrops to create eye-catching advertisements.
2. Statement Hair and Nail Color - Karen Elson's crimson hair and matching candy apple red nails in the Palter DeLiso campaign highlight the trend of bold and coordinated hair and nail color choices.
3. Patterned Footwear - The Palter DeLiso Fall/Winter collection features a range of patterned footwear, illustrating the growing trend of incorporating bold prints and patterns into shoe designs.
Industry Implications
1. Fashion Photography - The Palter DeLiso Fall/Winter Ellen Von Unwerth Campaign demonstrates the disruptive innovation opportunities in the fashion photography industry by combining renowned photographers with unique backdrops to create standout ad campaigns.
2. Beauty and Cosmetics - The Palter DeLiso campaign's focus on statement hair and nail color reflects the disruptive innovation opportunities for beauty and cosmetics brands to create bold and coordinated looks that make a statement.
3. Fashion Accessories - The Palter DeLiso Fall/Winter collection's patterned footwear showcases the disruptive innovation opportunities for fashion accessory brands to incorporate bold prints and patterns into their designs, appealing to customers seeking unique and eye-catching products.