Palladium has just released a new line of waterproof footwear and the Palladium 2012 Fall/Winter Waterproof Collection is guaranteed to keep your boots dry for any kind of weather.
This is the first pair of waterproof footwear for Palladium and they have created a boot that still maintains the same stylized design of all of its previous boots. The two waterproof models include the Pampa Hi Leather Gusset and the Baggy Leather Gusset.
The SATRA; which is the organization that is responsible for the research and testing of consumer products has approved this collection for its waterproof-capabilities. Each shoe is made with an oily nubuck leather and sealed seems with waterproof stitchings.
The collection is currently available on the Palladium online store and select retailers.
Rugged Water-Resistant Boots
The Palladium 2012 Fall/Winter Waterproof Collection is Dry
Trend Themes
1. Waterproof Footwear - The trend of producing waterproof footwear is on the rise, providing opportunities for companies to innovate and improve their product lines with waterproof stitching and materials.
2. Stylish Design - A trend towards creating waterproof footwear with stylish design is emerging, opening up opportunities for companies to differentiate their products and attract new customers.
3. Validation by SATRA - More companies are seeking validation from organizations like SATRA for their waterproof-capabilities, presenting an opportunity for companies to invest in this certification for their products.
Industry Implications
1. Footwear Manufacturing - Waterproof footwear is a growing trend in the footwear industry that presents opportunities for companies to differentiate themselves and improve their product lines.
2. Outdoor Equipment Retailers - The increase in demand for waterproof footwear provides opportunities for outdoor equipment retailers to expand their product offerings and attract new customers.
3. Consumer Product Testing - As more companies seek validation from organizations like SATRA, there is a growing need for companies that specialize in consumer product testing to meet this demand.