Following a successful Kickstarter campaign, the Goblies paint toy kit made an appearance at this year's New York Toy Fair.
The kit includes instructions on how to make biodegradable paint balls that can be thrown, using only food ingredients and cosmetic dyes. When formed, the balls of paint are described as "painless like water balloons," but also "colorful like paintballs." While kids will be drawn to the idea of making a colorful mess, parents will also appreciate that Goblies kits teach kids about chemistry and other aspects of STEM subjects. Once the contents of a starter kit has been used up—one packet makes about 100 Goblies—there are also refill packages that can be purchased separately.
Goblies was developed by Briana Gardell, a graduate of Lehigh University's Technical Entrepreneurship master's program.
Throwable Paintball Toys
The 'Goblies' Paint Toy Teaches Kids to Make Biodegradable Paint Balls
Trend Themes
1. Biodegradable Paint Toys - The trend of biodegradable paint toys offers an opportunity for innovators to create eco-friendly alternatives in the toy industry.
2. STEM Education Through Play - The trend of using toys to teach STEM subjects opens up opportunities for the development of educational toys that engage children in learning while having fun.
3. Refillable Creative Kits - The trend of refillable creative kits presents an opportunity for companies to offer additional products that prolong the lifespan and enjoyment of the original toy.
Industry Implications
1. Toy Industry - The toy industry can explore incorporating biodegradable paint toys into their product offerings, catering to an environmentally conscious consumer base.
2. Education Industry - The education industry can leverage the trend of using toys to teach STEM subjects by developing curriculum-aligned toys that facilitate hands-on learning experiences.
3. Arts and Crafts Industry - The arts and crafts industry can tap into the trend of refillable creative kits by creating refill packages for various art supplies, offering convenience and sustainability to customers.