Fatih Baltas has designed this stunning packaging for Sitil shoe polish. The eye-catching bright blue container with an egg-yolk orange sponge applicator holds cream shoe protector. The ergonomically elegant tall bottle contains the liquid version of the polish.
Creative packaging turns even the most uninspiring products into pieces of sculpture we would be glad to keep on the counter instead of tucked away in a drawer.
Both the designer and the Sitil footwear care company are from Turkey.
Sculptural Packaging
Sitil Shoe Polish by Fatih Baltas
Trend Themes
1. Creative Packaging - Disruptive innovation opportunity: Design visually stunning and unique packaging to elevate and add value to ordinary products.
2. Ergonomic Designs - Disruptive innovation opportunity: Focus on ergonomic designs to offer more functional and user-friendly product experiences.
3. Brand Aesthetics - Disruptive innovation opportunity: Develop a strong and cohesive brand aesthetic that extends from the product design to packaging to differentiate and elevate the brand.
Industry Implications
1. Footwear - Disruptive innovation opportunity: Utilize creative packaging design to elevate and differentiate footwear brands in a saturated market.
2. Consumer Products - Disruptive innovation opportunity: Apply visually striking and ergonomic package designs to other consumer products to differentiate from competitors.
3. Beauty Products - Disruptive innovation opportunity: Emphasize on the use of sculptural and visually-stunning package designs to make beauty products stand out in a crowded industry.