The BBC Own It app was designed to ensure that children are exposed to positive online experiences, and it seeks to provide support when negative interactions occur. The app was created in collaboration with The Duke of Cambridge’s Cyberbullying Taskforce, where the app was in development since 2018.
The Own It app is able to operate using a smart keyboard, which is presented to the user whenever they type. The smart keyboard is able to detect negative language, and it can subsequently extend support or advice to the child. The app also has a diary, where children are able to record their emotional state. The system is able to detect negative language using machine learning.
Kids Anti-Cyberbullying Apps
The BBC's Own It App Uses Technology to Improve Online Interactions
Trend Themes
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2. Positive Online Experiences - Opportunity to develop technologies and platforms that promote and ensure positive interactions for children online.
3. Supportive Keyboard Technology - Disruptive innovation potential in creating smart keyboards that can detect negative language and provide support or advice to users.
Industry Implications
1. Technology - Technology companies can create and improve anti-cyberbullying apps, positive online platforms, and supportive keyboard technology.
2. Education - Educational institutions can incorporate anti-cyberbullying apps and positive online platforms into their programs to promote safe online experiences for children.
3. Parenting - Parenting and child development industries can benefit from utilizing technologies that help protect children from cyberbullying and promote positive online interactions.