Outerknown and Seea have joined forces to create a sustainable swimwear collection that showcases responsible design and California craftsmanship. Designed in collaboration with professional surfer Sage Erickson, this collection draws inspiration from the Olympics and heritage sporting events of the 1970s and 80s.
The five-piece collection includes versatile styles such as The Dara Surf Suit, offering extra coverage with recycled polyester/spandex sleeves and a heavier weight C-Skin fabric for warmth and light compression. The Games Suit is a retro-athletic one-piece featuring a flattering deep scoop neck and higher leg cut for all body types. The Freestyle Top and Bottom duo provides a soft and effortless pull-on style, with a scoop neckline, wide fixed shoulder straps, and a classic mid-rise bikini-style bottom.
Crafted with 80% recycled polyester and 20% spandex, these swim styles prioritize sustainability while offering UPF 30+ to 50+ sun protection. Launching on June 26, this remarkable collaboration between Seea and Outerknown combines style and environmental consciousness in one stunning swimwear collection.
Surfer-Inspired Sustainable Swimwear
Outerknown and Seea Launch a New Swim Collection
Trend Themes
1. Sustainable Swimwear - Disruptive innovation opportunity: Develop new eco-friendly textile materials and sustainable manufacturing processes for the swimwear industry.
2. California Craftsmanship - Disruptive innovation opportunity: Create localized manufacturing hubs that prioritize craftsmanship and quality in various industries, such as fashion and home decor.
3. Retro-inspired Design - Disruptive innovation opportunity: Blend vintage aesthetics with modern functionality in the fashion industry to cater to consumers seeking nostalgic and timeless styles.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Incorporate sustainable practices and materials into the manufacturing processes, promoting eco-friendly fashion choices for consumers.
2. Textile - Disruptive innovation opportunity: Develop innovative and sustainable textile materials using eco-friendly fibers and manufacturing techniques to meet the growing demand for eco-conscious clothing.
3. Sports and Outdoor Recreation - Disruptive innovation opportunity: Design sports and outdoor equipment with sustainable materials and manufacturing processes to cater to environmentally conscious athletes and outdoor enthusiasts.