The Ooho Water Bottle looks like the water bottle of the future. First of all, it does away with a rigid form, embracing a malleable blob-like one in its place. Secondly, it is entirely edible. Yet in spite of its biodegradable properties, the Ooho Water Bottle is strong, able to contain the water safely until a person wishes to drink it.
Created by three London-based industrial design students, Rodrigo García González, Pierre Paslier and Guillaume Couche, the Ooho Water Bottle employs a process known as 'spherification,' the technique of shaping liquids into spheres first experimented in 1946 and recently popularized by chefs at elBulli in Spain. It is made out of brown algae and calcium chloride, which comes together to form a hygienic double membrane gel around the portioned water.
Blob-Like Water Containers
The Ooho Water Bottle is an Edible Alternative to Plastic Versions
Trend Themes
1. Biodegradable Packaging - The Ooho Water Bottle's edible and biodegradable properties create an opportunity for disruptive innovation in the packaging industry.
2. Alternative Materials - The use of brown algae and calcium chloride in the Ooho Water Bottle presents an opportunity for disruptive innovation in the materials industry.
3. Circular Economy - The Ooho Water Bottle's edible design aligns with the principles of the circular economy, presenting an opportunity for disruptive innovation in sustainable product design.
Industry Implications
1. Packaging - The Ooho Water Bottle's innovative approach to packaging can disrupt traditional plastic water bottle manufacturers.
2. Materials - The use of alternative materials in the Ooho Water Bottle can disrupt the traditional plastic materials industry.
3. Sustainable Product Design - The edible design of the Ooho Water Bottle can disrupt the conventional product design methods and promote sustainability in the industry.