GM announced the launch of newly revamped OnStar vehicles, set to feature Facebook applications, speech to text systems and an app store all at your driving disposal. Due to the increase in text-related car accidents, text to speech enables the driver to easily speak as the system writes and sends with ease.
After the completion of Facebook testing, this application allows OnStar vehicles to read Facebook statuses and stay connected on the go.
Implications - The 21st century marks a time when social media serves as the dominant medium of communication for almost every member of society. Products that enable consumers to access different mediums of online socializing in eccentric places will likely return successful profits.
Social Media Driving Aids
OnStar Vehicles are Now Equipped with Facebook Features
Trend Themes
1. Text-to-speech Systems - Opportunity for developing innovative text-to-speech systems that enhance driver safety.
2. Social Media Integration in Vehicles - Potential for creating vehicles with built-in social media applications for on-the-go connectivity.
3. Mobile App Stores for Vehicles - Disruptive innovation opportunity to create app stores specifically for vehicle use.
Industry Implications
1. Automotive - Opportunity for automotive companies to integrate social media features into their vehicles.
2. Information Technology - Potential for IT companies to develop text-to-speech systems tailored for use in vehicles.
3. Mobile App Development - Industry growth in developing mobile applications specifically for vehicle use.