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ONE Esports Debuts a Mobile App for Southeast Asian Consumers

ONE Esports is launching a new mobile app in collaboration with Samsung. The new app is exclusive to Samsung Galaxy smartphones, allowing them to access a broad range of content surrounding the esports organization. The content consists of videos, interviews, guides, and articles from the ONE Esports website and can only be accessed by users based in Indonesia, Malaysia, the Phillipines, Singapore, Thailand, and Vietnam.

Tailored to cater to diverse markets, the content of the application has been carefully curated, offering language support in English, Bahasa Indonesia, Tagalog, Thai, and Vietnamese. This multilingual approach ensures that users from various regions can access the app in their preferred languages.

"We look forward to building on this partnership with Samsung and supercharging the experience for all gaming and esports fans around the world," commented Carlos Alimurung, CEO of ONE Esports.
Trend Themes
1. Multilingual Esports Apps - There is an opportunity for esports apps to cater to diverse markets by offering language support for users from various regions.
2. Exclusive Esports Content - There is potential for exclusive esports content to become a trend, as seen in ONE Esports' partnership with Samsung to offer content that can only be accessed through certain smartphone models.
3. Mobile Esports Apps - Creating mobile apps for esports organizations can become a trend as it allows for easy access to esports content and can cater to a wider audience.
Industry Implications
1. Mobile Devices - There is an opportunity for mobile device manufacturers to collaborate with esports organizations to offer exclusive content or create apps to cater to the esports audience.
2. Esports Organizations - Esports organizations can develop their own mobile apps to offer exclusive content and easier access to esports-related news and events.
3. Language Translation Services - Language translation services can play a role in helping esports apps cater to diverse markets by offering language support for users from various regions.

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