The On Cloudsurfer sneakers have been introduced as the brand's latest footwear style that's ready to deliver exceptional function and form for the modern athlete.
The sneakers are constructed with the brand's new CloudTec Phase technology, which consists of carefully chosen materials for the sole to minimize stresses on the runner's body. This is achieved thanks to the use of computer optimization to prioritize comfort and performance. The neutral running shoe features a weight of 8.64-ounces per shoe and a 10mm heel drop make them ready to withstand the demands of daily training.
The On Cloudsurfer running shoes come in four color options including black, white, bright orange and mint green, which are all priced at $160 per pair.
Computer-Optimized Running Sneakers
The On Cloudsurfer Debuts the Brand's New CloudTec Phase
Trend Themes
1. Computer-optimized Sneakers - There is an opportunity to explore the use of computer-optimized materials in the creation of other types of athletic footwear.
2. Cloudtec Technology - Other industries, such as healthcare and construction, could benefit from the use of CloudTec technology to minimize stresses placed on the body.
3. Athletic Footwear Design - The integration of both form and function into the design of athletic footwear is a growing trend that presents opportunities for further innovation.
Industry Implications
1. Athletic Footwear - Athletic footwear companies can consider the use of computer optimization to prioritize comfort and performance of their shoe designs.
2. Healthcare - Hospitals and other healthcare facilities can utilize CloudTec technology to minimize stresses on patients' bodies during various procedures or treatments.
3. Construction - Construction workers who spend long hours on their feet could benefit from the use of CloudTec technology in their work boots, reducing the likelihood of body stress injuries.