Reports recently surfaced that Samsung will be producing an Olympic edition of its Galaxy S7 Edge smartphone. Having already produced a Batman version of the phone, the new device demonstrates Samsung's support for the Olympic games.
While still in development, photos of the limited-edition Samsung Galaxy S7 Edge were recently leaked online. The photos reveal an all-black smartphone that is decorated with the Olympic logo in white and bright blue. Aside from the subtle nod to the Olympics, the phone is believed to feature all of the same secs as the original Galaxy S7 Edge. This means the Olympic edition likely boasts a curved Super AMOLED display, water-resistant features and a 12-megapixel camera.
While Samsung has not announced a release date for its new phone, it is more than likely to come out sometime before the 2016 Olympics begin on August 5th.
Olympic Edition Smartphones
The New Samsung Galaxy S7 Edge Comes with the Olympic Logo
Trend Themes
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2. Brand Collaboration - The collaboration between Samsung and the Olympics demonstrates the trend of brands partnering with major events to create co-branded products.
3. Specialized Design - The Olympic edition smartphone showcases the trend of incorporating unique design elements and branding into smartphones to create a sense of exclusivity.
Industry Implications
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