The Okay Mountain ‘Corner Store’ that graced Art Basel Miami Beach sold strange and wondrous treats to the art-loving crowd. Goods sold at ‘Corner Store’ included Wolf Meat, Kool Zesty Ranch Zest, Craps Candy, used pencils and cardboard knives.
The eleven member Austin, Texas-based collective claim that the project was inspired by, "the eclectic and quirky independently-owned convenience marts found throughout Texas and the greater southwest region." Art Basel Miami Beach awarded the Okay Mountain ‘Corner Store’ with the PULSE prize.
Corner Stores for Creatives
Art Collective Okay Mountain's 'Corner Store' at Art Basel Miami Beach
Trend Themes
1. Pop-up Art Stores - Creating temporary art stores that offer unique and unusual products, capturing the attention of art enthusiasts.
2. Quirky Merchandise - Designing and selling unconventional and bizarre products that cater to the niche market of art lovers.
3. Artistic Branding - Utilizing creative and artistic branding strategies to promote and differentiate art collective merchandise.
Industry Implications
1. Art Exhibitions - Art fairs and exhibitions can incorporate pop-up art stores to enhance the visitor experience and boost sales.
2. E-commerce - Online marketplaces can feature and sell quirky merchandise, catering to a specific target audience of art enthusiasts.
3. Graphics and Packaging - Graphic designers and packaging companies can help create visually appealing and unique packaging for art collective merchandise.