Glengoyne debuted The Offline Edition whiskey, a high-class drink with a unique package that doubles as a Faraday Cage. A Faraday Cage is a type of packaging solution invented in 1836 that blocks all forms of signal communication from interior objects. This includes radio, internet, and cell service towers. With this package, Glengoyne is encouraging its fans to truly disconnect and enjoy the flavor of the whiskey.
The Offline Edition whiskey has an RRP of approximately $150 USD and is available online at Glengoyne's website. The company found that more than half of adults are distracted by their phones during a conversation while nearly 40% of adults frequently check their phones while they are with friends and family. Glengoyne wants to bring back the joy of connection and in-person communication with its delicious whiskey and Faraday Cage.
Cell Service-Blocking Whiskeys
Glengoyne Debuted the World's First Offline Whiskey
Trend Themes
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Industry Implications
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