Manchester-based streetwear brand Clints introduces its latest footwear silhouette in the form of the OASIS sneaker, which is a new look for the brand. It was first unveiled to the public by Junior Clint, the owner of the brand, showcasing the shoe online on social media.
The OASIS seems to be doused in earthy tonal hues with paneled details applied by a series of fabrications across the upper. It includes leather by the lateral side of the shoe continuing with suede that takes over the heel counter and the toe box sections. More textural contrast is seen on the sides with more OASIS branding motifs detailed throughout. Custom branding is also noted at the heel counter and toe box.
Chunky Earthy Tonal Sneakers
Clints Unveils the New OASIS Sneaker Model for the Season
Trend Themes
1. Earthy Tonal Sneakers - The OASIS sneaker by Clints showcases a new footwear silhouette in earthy tonal hues with paneled details, offering potential for disruptive innovation in the sneaker industry.
2. Streetwear Branding Motifs - Clints incorporates OASIS branding motifs throughout the sneaker, presenting an opportunity for disruptive innovation in streetwear branding.
3. Social Media Unveiling - Junior Clint introduces the OASIS sneaker to the public via social media, highlighting an opportunity for disruptive innovation in marketing and product promotion.
Industry Implications
1. Footwear - The OASIS sneaker introduces a new footwear silhouette, indicating a potential for disruptive innovation in the footwear industry.
2. Apparel - Clints' earthy tonal sneaker offers a fresh look in streetwear, creating opportunities for disruptive innovation in the apparel industry.
3. Digital Marketing - Clints' social media unveiling of the OASIS sneaker suggests potential for disruptive innovation in digital marketing strategies for fashion brands.