Canadian yoga apparel brand, Lululemon, recently unveiled a new Nulu Fabric colorway in various fan-favorite products. The new textile boasts uperfine, sweat-wicking yarns that are brushed with a unique technique, making the fabric feel buttery soft and weightless, with a "barely there" feel. In addition, the fabric boasts a four-way stretch with sweat-wicking capacities for superior performance.
The new Nulu Fabric from Lululemon is available in both a green-hued and a black washed, 'Diamond Dye' in both the Align Tank and the Align Pant 11. These pieces are perfect for consumers wanting to look and feel their best while enjoying their practice or running errands.
The new collection can be purchased online and in select stores.
Weightless Yoga Apparel
Lululemon Debuts a New Nulu Fabric Colorway for Various Fan-Favorite Items
Trend Themes
1. Weightless Yoga Apparel - Lululemon's new Nulu Fabric colorway is making yoga apparel lighter and more comfortable than ever.
2. Buttery-soft Textiles - The unique brushing technique used in Lululemon's Nulu Fabric is a disruptive innovation that could transform the apparel industry.
3. Sweat-wicking Fabric - Lululemon's Nulu Fabric with sweat-wicking capacities is paving the way for high-performance activewear.
Industry Implications
1. Apparel Industry - Lululemon's Nulu Fabric and unique brushing technique could disrupt the apparel industry with more comfortable and lightweight fabrics.
2. Athletic Footwear Industry - The sweat-wicking capacities in Lululemon's Nulu Fabric could disrupt the athletic footwear industry by providing superior performance and comfort.
3. Fitness Industry - Lululemon's new Nulu Fabric collection is set to revolutionize the fitness industry by providing comfortable, high-performance activewear for consumers.