Famed footwear customzier The Shoe Surgeon recently adapted the iconic Air Jordan 1 model to be more Christmas-ready, with the end result dubbed the 'North Pole Bred.'
The statement basketball sneakers boast a black, red and white colorway, with the first two hues making up the uppers, and the latter marking the majority of the soles. The Shoe Surgeon revamps the uppers by covering them in specks of silvery glitter, making the sneakers look like wearable tree ornaments.
As with most custom models, The Shoe Surgeon created a limited quantity of the North Pole Bred Air Jordan 1s, with only 100 pairs available. Due to this, the adaptation is highly exclusive, especially when the customizer's impressive following is taken into account.
Christmas-Inspired Basketball Sneakers
These Custom Air Jordan 1s are Dubbed the 'North Pole Bred'
Trend Themes
1. Customized Basketball Sneakers - Expanding customization options for footwear or athletic products used in sports and fashion industry.
2. Holiday-themed Fashion Products - Creating more holiday-themed products in the fashion industry to appeal at different commercial seasons.
3. Limited-edition Sneakers - Producing and selling limited runs of unique sneaker designs to create exclusive markets.
Industry Implications
1. Footwear Industry - Using customization to grow market share and offer unique options to consumers.
2. Athletic Industry - Actually supports customization for products especially for enthusiasts to capture more shares in the market.
3. Fashion Industry - Using distinct releases to help increase sales while providing consumers with high-quality, exclusive products.