adidas Originals is returning with a new sneaker dubbed the ‘NMD V3,’ which is designed for highly active consumers. The NMD line fuses adidas signature styles and heritage with new, more advanced sneaker technology that enhances movement. This silhouette is the third addition to the line and is designed for youth who are constantly moving. The ‘NMD V3’ boasts a transparent heel clip, adidas’ BOOST cushioning, and a TPU shell for added comfort and style.
Arriving in six colorways, the sneaker is designed with high-performance yarn made with 50% Parley Ocean Plastic and 50% recycled polyester, which furthers adidas’ efforts in sustainable production. The ‘NMD V3’ is now available on the adidas website and at select retailers for $160 USD.
Movement-Focused Performance Sneakers
adidas Originals Launches the 'NMD V3' in Six Colorways
Trend Themes
1. Movement-focused Sneakers - Opportunity to integrate advanced sneaker technology for enhanced movement in athletic footwear.
2. Sustainable Sneaker Production - Innovations in eco-friendly and recycled materials for sustainable sneaker production can disrupt the footwear industry.
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Industry Implications
1. Athletic Footwear - The athletic footwear industry can benefit from integrating advanced sneaker technology for enhanced movement in performance sneakers.
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3. Athletic Performance - The athletic performance industry can benefit from the development and integration of new high-performance sneaker technologies with traditional styles.