Nike and Foot Locker, Inc. have once again joined forces to launch a series of new styles of Nike’s signature silhouettes. The Legacy collection pays homage to basketball and boasts unique, vintage-inspired graphic designs and materials.
The men's shoes feature varsity basketball colors, while the women's shoes feature vintage pink shades. The men’s series features three different heritage classics: the Nike Uptempo 96, Flight 95, and Air Force 1 Low. On the other hand, the women's shoes have two signature models: the Nike Dunk Hi and Air Force 1 Shadow. Moreover, a "Peace/Basketball" branding adorns each shoe within the collection - a bespoke twist on the heritage Nike basketball logo.
The Nike Legacy collections will be available exclusively at Foot Locker, Foot Locker Canada, Kids Foot Locker, and
Champs Sports in-store and online Thursday, August 18.
Vintage-Inspired Legacy Sneakers
Nike and Foot Locker, Inc. Partner to Launch a New Collection
Trend Themes
1. Vintage-inspired Sneakers - Opportunity for brands to tap into the growing trend of consumers seeking unique and nostalgic designs.
2. Collaboration Between Brands and Retailers - Opportunity for retailers to differentiate themselves by partnering with brands to offer exclusive products to attract customers.
3. Gender-inclusive Designs - Opportunity for brands to appeal to a wider range of customers by creating designs that are inclusive of different genders and their preferences.
Industry Implications
1. Footwear - The footwear industry can take advantage of the trend toward unique and nostalgic designs to differentiate and offer exclusive products to attract customers.
2. Retail - The retail industry can benefit from collaborating with popular brands to offer exclusive products and attract customers to their stores.
3. Fashion - The fashion industry can capitalize on the trend toward gender-inclusive designs to appeal to a wider range of customers and attract more business.