The company VSSL has started a crowdsourced campaign for the first ever stainless steel flask that also operates as a flashlight. The nighttime drinking accessory has two collapsible shot glasses, a bottle opener and can hold up to 10 oz. of alcohol or another type of liquid. There is even a compass, should you find yourself lost in the wilderness.
Made from stainless steel, the flask is BPA-free and won't alter the flavor of your beverage. VSSL's nighttime drinking accessory was inspired by prohibition but "its compact form was created with portability (not concealment) in mind. It was designed to be easy to take on your adventures."
If the campaign receives its goal of $25,000 in funding, the flashlight-flask will begin shipping all over the world as of July 2015.
Nighttime Drinking Accessories
VSSL's Flask Light is a Flask and a Flashlight in One
Trend Themes
1. Multifunctional Drinking Accessories - The trend of combining different functionalities in drinking accessories presents opportunities for disruptive innovation.
2. Crowdsourced Campaigns - The trend of using crowdsourcing to fund innovative products allows for disruptive innovation in the beverage industry.
3. Compact and Portable Designs - The trend of creating compact and portable drinking accessories opens up opportunities for disruptive innovation in the travel and outdoor industries.
Industry Implications
1. Beverage - The beverage industry can explore the potential of combining drinking accessories with other functionalities to create innovative products.
2. Crowdfunding - The crowdfunding industry can take advantage of campaigns that fund innovative drinking accessories, creating a platform for disruptive innovation.
3. Travel and Outdoor - The travel and outdoor industries can tap into the demand for compact and portable drinking accessories by developing innovative products.