The next-generation Apple CarPlay has been shown off as a new iteration of its popular in-vehicle smartphone connectivity system. The upcoming generation is expected to offer deep integration into the driving experience with connectivity across multiple displays instead of being limited to a singular screen. This is expected to offer users access to a breadth of information from their smartphone including weather, content, maps and much more.
The next-generation Apple CarPlay was introduced by the brand, but is still in its preliminary phases with more information expected to be announced in the future. The update to the in-car experience also appears to even replace the vehicle's operating information including speed, gear, gas level and more, according to the released image. This speaks to the wider shift towards tech integration in the automotive sector as a whole.
Deeply Integrated Vehicle Systems
The Next-Generation Apple CarPlay Will Offer Full Integration
Trend Themes
1. Multi-display Vehicle Integration - Opportunity for companies to develop innovative car tech that integrates multiple displays seamlessly for a more immersive driving experience.
2. Replacement of Vehicle Operating Information - Opportunity for businesses to develop new methods of displaying vehicle operating information that is more intuitive and user-friendly.
3. Smartphone Integration Into Driving Experience - Opportunity for companies to explore ways of seamlessly integrating smartphones into the driving experience with deeper connectivity and more accessible information.
Industry Implications
1. Automotive Industry - Opportunity for car manufacturers to invest in the latest technology to enhance the driving experience and stay competitive in the market.
2. Electronics Industry - Opportunity for electronic companies to partner with car manufacturers to bring more advanced technology to the automotive industry.
3. Software Development Industry - Opportunity for software developers to create innovative solutions that can further enhance the integration of technology into the driving experience.