Streetwear fanatics who are looking to add more brightly hued pieces to their summer wardrobes are sure to appreciate the new Palace collection, which is set to drop online May 5th -- as a part of the beloved brand's Spring/Summer 2017 launch.
Along with the pieces, the brand released a lookbook that shows the many different ways in which they can be styled. All of the shots are centered on male muses, who pose in front of a white backdrop that brings even more attention to the unruly color palettes and vintage-style cuts.
Included in the new Palace collection are lightweight outerwear pieces like nylon jackets, as well as graphic tees and long-sleeves, button-ups, shorts, sweaters, and hoodies.
Sporty Pastel Streetwear
The New Palace Collection Features Various Summer-Ready Looks
Trend Themes
1. Brightly Hued Streetwear - The trend of incorporating bright, pastel colors in streetwear collections presents an opportunity for fashion brands to capture a youthful and vibrant consumer market.
2. Unconventional Color Palettes - The use of unruly and unexpected color combinations in streetwear design provides an avenue for creative expression and individuality, allowing fashion brands to disrupt traditional fashion norms.
3. Vintage-inspired Cuts - The resurgence of vintage-style cuts in streetwear offers an innovative twist on classic designs, appealing to nostalgia and allowing fashion brands to tap into the retro-loving market.
Industry Implications
1. Fashion Retail - The incorporation of brightly hued streetwear opens up opportunities for fashion retailers to curate collections that cater to the growing demand for unique and vibrant clothing choices.
2. Youth Fashion - The trend of unconventional color palettes in streetwear appeals to the youth market, creating opportunities for fashion brands to connect with the younger generation and establish their brands as trendsetters.
3. Retro Fashion - The resurgence of vintage-inspired cuts in streetwear allows fashion brands to capitalize on the nostalgia trend and disrupt the market with innovative retro designs that resonate with consumers seeking a throwback style.