Odd Burger, the popular vegan fast-food chain, recently announced it has signed a new franchise agreement to open a restaurant in Ottawa. The new location comes as part of the brand's larger mission to expand throughout North America to deliver accessible plant-based foods across the country.
"Odd-awa is key to making Odd Burger a national chain, and we now have the right partners to bring our brand to the capital," said James McInnes, Odd Burger co-founder and CEO. "We think this community is ready for superior fast food and our classic menu of burgers, wings, and shakes, from wholesome ingredients like chickpeas, jackfruit, and fresh veggies."
Charlotte Dietz and Leo Grant are the new franchisees taking on the challenge. The location is projected to serve guests three months after the location has been selected and permits have been approved. The restaurant will follow Odd Burger's compact footprint that's optimized for affordable and fast takeout and delivery.
Vegan QSR Franchise Expansions
Odd Burger Announces Plans for a New Ottawa Location
Trend Themes
1. Vegan Fast Food Expansion - The expansion of vegan fast-food chains like Odd Burger highlights the demand for more accessible plant-based food options, paving the way for disruptive innovation in the QSR industry.
2. Compact Footprint Optimization - Odd Burger's compact and optimized footprint emphasizes the demand for fast and affordable takeout and delivery options for consumers and presents an opportunity for similar franchises to adopt the same model for convenience.
3. Wholesome Ingredient Innovation - Odd Burger's menu of burgers, wings, and shakes made from wholesome ingredients like chickpeas and jackfruit reflects the growing interest in healthier and sustainable food options, resulting in opportunities for disruptive innovation within the plant-based meat industry.
Industry Implications
1. Plant-based Fast Food - The expansion of Odd Burger and other plant-based fast-food chains presents an opportunity for the plant-based meat industry to tap into the QSR market and innovate the way consumers view traditional fast food.
2. Delivery Services - The compact footprint optimization of Odd Burger and other vegan fast-food chains creates a demand for speedy and efficient delivery options, presenting an opportunity for disruptive innovation within the delivery service industry.
3. Sustainable Meat Alternatives - Odd Burger's menu choices showcasing the use of chickpeas and jackfruit as wholesome ingredients present an opportunity for the plant-based meat industry to introduce and innovate alternative sustainable meat options in the QSR market.