As of late, Vans has been busy pumping out fresh releases to keep its consumers happy, with examples including the 'Toy Story' collaboration that was done with Disney, as well as new lightweight sneakers that are more suited to those who value simplistic styles.
Taking its 'Old Skool' and 'Sk8-Hi' models, the footwear giant adapts the classics to be more comfortable -- adding in a revitalized sole design and covering the uppers with soft suede. All carry a monochromatic colorway in a neutral tone, with two variations of gray available, as well as black.
The one-toned upper is carried through to the branding that appears on the sides, in addition to the laces and even the tags that stick out. Finishing it off is a crisp white sole that's decorated with texturing on the toe and branding on the heel.
Streamlined Lightweight Sneakers
Vans Released a Selection of New Light Weight Sneakers for Fall
Trend Themes
1. Lightweight Sneakers - There is an opportunity to develop shoes that are more lightweight, comfortable and stylish.
2. Simplistic Styles - There is an opportunity to create minimalist styles for sneakers and other footwear.
3. Revitalized Sole Design - There is an opportunity to improve the technology behind sole design for shoes.
Industry Implications
1. Footwear Industry - This industry has an opportunity to develop more comfortable and stylish lightweight shoes.
2. Fashion Industry - This industry has an opportunity to create minimalist footwear designs to cater to consumers who value simple styles.
3. Technology Industry - This industry has an opportunity to improve the technology behind shoe soles to further enhance comfort and performance.