A fresh, workwear-inspired colorway of the '90s ‘BB 550’ basketball silhouette from New Balance has just been released to start off the new year. The BB 550 ‘Canyon and Tobacco’ boasts woody mustard uppers made of premium full-grain leather, while the collar, basketball symbol, and "N" marking all have tobacco coloring.
The traditional ‘NB’ and ‘new balance’ text elements sit on the laterals of the neutral sneakers, and small perforations decorate the uppers for a textured look. The retro-style shoe has muddy brown laces and matching stitching, and a gum outsole completes the look.
Interested parties can purchase a BB50 'Canyon and Tobacco pair from New Balance and at select shops, such as Size?, for $120 USD.
Tobacco-Colored Low-Cut Sneakers
New Balance's New 'BB 550' is a Workwear-Inspired Tobacco Color
Trend Themes
1. Workwear-inspired Colorways - Companies can capitalize on this trend by incorporating tobacco and mustard colorways in their products to cater to the growing demand for workwear-inspired fashion.
2. Retro-style Shoes - As the demand for vintage fashion continues to grow, companies can innovate by creating retro-style shoes with modern comfort technology.
3. Premium Full-grain Leather Uppers - Leather companies can focus on creating premium full-grain leather products to cater to consumers who value high-quality materials in their fashion choices.
Industry Implications
1. Fashion - Fashion companies can incorporate workwear-inspired colorways to their products and capitalize on the trend of vintage fashion.
2. Sportswear - Sportswear companies can innovate by creating retro-style shoes with modern comfort technology to cater to the demand for vintage fashion and comfortable shoes.
3. Leather Goods - Leather companies can focus on creating premium full-grain leather products to cater to the growing demand for high-quality materials in fashion.