Scarlett Johansson is on the December 2008 issue of Wizard Magazine and she manages to deliver a delightful plug of her upcoming film 'The Spirit.'
Wizard Magazine caters to the nerdy set and portrays ScarJo in a contradictory mixture of a dork who is also a very bad girl.
The caption on the cover says, "The Spirit Star on Frank Miller, Sam Jackson and Being a Bad Girl." This is a reference to the movie's director Miller, ScarJo's costar Samuel L. Jackson and Johansson's femme fatale, badass character called Silken Floss.
All this explains Wizard Magazine's end-of-year cover and why they chose to blend the stereotypical glasses-wearing nerd with the cleavage-sporting, black leather glove-wearing badass girl portrayed by Scarlett Johansson in 'The Spirit.'
Nerdy Femme Fatales
Scarlett Johansson in Wizard Magazine
Trend Themes
1. Nerdy Femme Fatale Portrayals in Media - Media outlets are showcasing contradictory concepts of dorkiness and badassery, creating opportunities to disrupt traditional depictions of heroines.
2. Blurring Stereotypical Representations - There's a trend towards blending traditional stereotypes to create more complex character depictions and cater to a wider audience.
3. Celebrity Promotion in Niche Publications - Niche publications are offering opportunities for celebrities to promote their work and appeal to their target audiences.
Industry Implications
1. Entertainment - The entertainment industry can capitalize on this trend of blurring stereotypes by creating characters that cater to a wider audience.
2. Publishing - Publishing houses can explore opportunities in niche markets by catering to specific interests and offering authentic perspectives.
3. Fashion - Fashion brands have the opportunity to tap into this trend and create clothing lines that cater to both nerdy and badass aesthetics.