Children's clothing company MarMar Copenhagen is celebrating it's 10th anniversary by releasing a new line of nautical children's wear. The brand is known for it's classical and cool style, pairing simple and stylish looks with wearable materials.
Made for children of all sizes -- from newborn to age 14 -- this celebratory line is simplistically nautical. Featuring skirts, sweatshirts, t-shirts, dresses, hair accessories and different types of formal wear, the new line boasts a modern color palette.
MarMar Copenhagen's new nautical children's wear is made to bring a nostalgic, high-fashion twist into any child's everyday wardrobe. The collection redefines classic pieces for a new generation and features a versatile range that meets different style preferences.
Remixed Nautical Children's Wear
Marmar Copenhagen Celebrates Its 10th Anniversary with a New Line
Trend Themes
1. Nautical Children's Wear - Disruptive innovation opportunity: Introduce sustainable and eco-friendly materials into the production of nautical children's wear to meet growing consumer demand for sustainable fashion.
2. Classical and Cool Style - Disruptive innovation opportunity: Develop a digital platform that offers personalized styling advice for parents to create classical and cool looks for their children.
3. Versatile Range - Disruptive innovation opportunity: Utilize 3D printing technology to create customizable and adjustable garments that can adapt to children's growing sizes.
Industry Implications
1. Children's Clothing - Disruptive innovation opportunity: Implement augmented reality (AR) to create interactive experiences for children while shopping for clothing.
2. Fashion Design - Disruptive innovation opportunity: Harness artificial intelligence (AI) to analyze fashion trends and consumer preferences, enabling designers to create more accurate and targeted collections.
3. Retail - Disruptive innovation opportunity: Incorporate virtual reality (VR) technology into the retail experience to allow customers to virtually try on clothing and accessories.