Gone are the days of simple French manicures and understated shades on your fingertips, a concept that has never been more clearly demonstrated than in London, England's Nailphilia exhibit. The fascinating and sure-to-be-colorful installation is the first nail art exhibit in London and will be opening Sept. 1 at DegreeArt.com’s Execution Room in east London.
Nailphilia is teaming up with top nail technicians and manicurists to show off some of the hottest nail phenomena, including SHOWStudio’s Nick Knight, Minx, Cheap Monday’s nail jewelry and Laruicci (probably most well known for creating the gold nails in Beyonce's "Run The World" music video).
According to the DegreeArt website, "Nailphilia will delve deep into the nail world’s most creatively established, merging Fashion and Art and redefining everything you thought you knew about the aesthetic of the fingertips."
As a complete nail polish addict, I think this is a great idea. Nails have become a surefire way to express personal style and are easy and affordable methods of changing up your look.
Manicure Museum Exhibits
The Nailphilia Art Exhibit Showcases Some Crazy Nail Art
Trend Themes
1. Nail Art Evolution - The rise of elaborate nail art designs and collaborations with top artists and designers present opportunities for beauty brands to create innovative nail products and accessories.
2. Nail Fashion Fusion - The merging of fashion and nail art opens up possibilities for fashion designers to incorporate nail art as part of their collections, creating a cohesive and unique style.
3. Nail Culture Redefined - The Nailphilia exhibit challenges conventional beauty standards and promotes inclusivity, inspiring the beauty industry to embrace diversity and offer a wider range of nail products and services.
Industry Implications
1. Beauty - Beauty brands can leverage the growing popularity of nail art by developing new product lines, collaborating with artists, and offering innovative nail services.
2. Fashion - Fashion designers can explore the integration of nail art and fashion, creating a more comprehensive and expressive style that caters to a diverse range of customers.
3. Art - The nail art movement provides a new canvas for artists to showcase their creative talents, creating unique collaborations and expanding the horizons of the art industry.