Take one look at the Mr. Start Spring Summer 2012 lookbook and you'll understand why power dressing always works. Perfect for daytime or evening, the posh and polished suits in this simple lookbook are everything a man needs to look smart, sophisticated and -- let's face it -- downright sexy.
The model featured in the Mr. Start Spring Summer 2012 lookbook is the blond and blue-eyed Jonas Kloch. Kloch is photographed by Enokae and styled by Philippa Harrington-Griffin and Laura Jean in a series of suits ranging from pastel blue and chocolate to grey and of course, classic blank. The styles shown are expertly tailored, fitting Mr. Start's leading man like a glove, and the designs range from simple and timeless one-button styles to those with double-breasted fronts and pockets.
Smart Simple Suits
Jonas Kloch for Mr. Start Spring Summer 2012 Lookbook
Trend Themes
1. Power Dressing - Disruptive innovation opportunity: Develop smart, technologically advanced fabrics for suits that enhance comfort and performance while maintaining a polished, sophisticated look.
2. Tailored Suits - Disruptive innovation opportunity: Integrate smart features into suits, such as temperature regulation or communication capabilities, to meet the needs of modern professionals.
3. Diverse Suit Styles - Disruptive innovation opportunity: Create customizable suit styles that cater to individual preferences, incorporating innovative design elements without compromising on fit or quality.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Explore sustainable materials and production methods to create eco-friendly suits that still meet the demands of high-end fashion.
2. Textile Technology - Disruptive innovation opportunity: Develop advanced textiles with built-in functionalities for suits, such as wrinkle resistance or stain repellency, to elevate their performance and practicality.
3. Smart Wearables - Disruptive innovation opportunity: Collaborate with suit manufacturers to integrate wearable technology, like fitness or health tracking sensors, into suits for a seamless blend of fashion and connectivity.