Montreal-based artist Kevin Ledo uses images of world famous fashion icons such as Dior, Calvin Klein, Jean-Paul Gaultier, Prada and Louis Vuitton to draw parallels between modern fashion and Christian art from European medieval times.
Coolhunting notes Ledo does this by, "transposing methods of religious paintings into an advertising context".
Ledo's paintings have been on display in Taiwan and Canada.
This work is from Ledo's latest work. This is acrylic and metal foil on panel. From top then clockwise.
1. Saint Calvin Klein of New York
2. Saint Dior of Paris.
3. Saint Jean-Paul Gaultier of Paris
4. Saint Prada of Milan
5. The burden of Saint Vuitton
Fashion Designers as Saints
Kevin Ledo's Portraits
Trend Themes
1. Fashion and Art - Kevin Ledo's work draws a connection between fashion and Christian art from medieval times.
2. Religious Imagery in Advertising - Ledo's technique of transposing religious painting methods into an advertising context can be applied in creating disruptive marketing strategies.
3. Contemporary Portraiture - Utilizing contemporary figures such as fashion icons can offer a new direction in portraiture and expand its market appeal.
Industry Implications
1. Fashion - The relationship between fashion and art can be further explored to create new innovative designs and concepts.
2. Advertising - Incorporating religious imagery into advertising can provide a new way to capture audiences and make ads more memorable.
3. Art - The use of contemporary figures and motifs in art can widen its scope and make the art world more accessible to a wider audience.