Photographer, designer and Barbie fan Michael Williams has painstakingly created miniature Jonathan Adler environments for Barbie, Ken and friends with his 'Haute Dollhouse.'
Coincidentally, Jonathan Adler is designing furniture for Mattel and Barbie this year as part of the 50th Anniversary celebration, which will be out later this year.
Implications - Those who played with Barbie in her classic form as children have reached adulthood and likely stopped playing with the tall, blonde doll; however, these adult consumers have yet to let go of the feminine, elegant, and glamorous ideals that Barbie instilled in her fans. Thus, Barbie innovations geared towards adults prevail, providing an element of warm nostalgia and glamor.
Designer Dollhouse Furniture
'Haute Dollhouse' Features Miniature Adler Dioramas for Barbie
Trend Themes
1. Adult Barbie Enthusiast Market - There is a growing adult consumer base seeking nostalgic yet glamorous Barbie innovations.
2. Designer Dollhouse Trend - Designers and hobbyists are creating luxurious and detailed dollhouse environments for collectors and enthusiasts.
3. Collaborative Toy Design - Toy designers and fashion designers are collaborating to create unique and high-end products for collectible toy markets.
Industry Implications
1. Toy Industry - Companies can tap into the adult collector market by producing high-quality and intricate toys with a nostalgic appeal.
2. Design Industry - Designers can create miniature environments that reflect their unique style and brand, appealing to collectors and enthusiasts of dollhouse furniture.
3. Fashion Industry - Fashion designers can collaborate with toy brands to create unique and high-end clothing lines for collectible dolls like Barbie.