Microsoft 365 and Oreo created the THINVITE during National Cookie Month to deliver 15-minute snack breaks straight to the calendars and doorsteps of employees to encourage a healthy work-life balance. As Microsoft shared in a blog post announcing the partnership, "While a 15-minute break from your computer won’t fix everything, our research shows that even short breaks allow your brain to reset from the stress of back-to-back meetings. It’s a bite-sized step anyone can take."
There's also limited-edition Oreo Thins Snack Break Expansion Cookie Packs that have been created, complete with custom-packaged Oreo Thins featuring Clippy and the Clippy Dippy for mess-free dunking during snack breaks.
This initiative comes at a time when burnout, stress and declining mental health are at all-time highs among workers, along with intensifying labor shortages.
Branded Cookie Breaks
Microsoft 365 & Oreo are Teaming Up to Give Employees a Break
Trend Themes
1. Employee Snack Breaks - Opportunity for snack and food companies to partner with tech companies for snack break initiatives.
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Industry Implications
1. Food & Beverage - Collaborate with tech companies to provide snacks for employees and create snack products for corporate gift-giving purposes.
2. Technology - Partner with food and beverage companies to roll out initiatives to encourage healthy work-life balance and improve employee mental health.
3. Corporate Wellness - Integrate snack break initiatives into corporate wellness programs to boost employee wellness and productivity.