Metacool is a cutting edge site written by Diego Rodriguez, an instructor from Stanford. In addition, Diego works at IDEO, which is probably one of the coolest design firms on earth. Check it out!
From Metacool: "Diego Rodriguez works across the domains of business, design, and technology. He spends his days at the intersection of design and business at IDEO, where he helps organizations grow organically via innovation."
Implications - The realm of innovation and cool hunting is one that modern businesses must keep their eye on, as consumers today are more concerned with the uniqueness of their product than they are with simple function. Essentially, today's consumer needs more than the bare basics to be impressed -- they need to see true reinvention.
Metacool
Metacool
Trend Themes
1. Innovation-design-technology Convergence - Businesses should focus on the intersection of innovation, design, and technology to create unique products that impress consumers.
2. Organic Growth Through Innovation - Organizations should prioritize innovation to achieve organic growth.
3. Cool Hunting for Modern Businesses - Businesses should be constantly on the lookout for new ideas and trends to stay current and meet consumer demand.
Industry Implications
1. Design Firms - Design firms can help businesses achieve the convergence of innovation, design, and technology.
2. Technology Companies - Technology companies are well positioned to spearhead innovation efforts for organic growth.
3. Consumer Goods - Consumer goods companies should constantly be on the lookout for new trends and ideas to stay ahead of the competition.